Home » Entries posted by Linda Mattacks (Page 17)
Stories written by LindaMattacks
Doing what you love, your bit for humankind and the planet (if that turns you on) and making a decent, let alone great living don't necessarily come in the same package! With a background of sales training, marketing and market/marketing research spanning decades, for individuals and companies across the world from micros to corporations, Linda's finally found her niche... and some truly fabulous collaborators. Female employer, employee or entrepreneur, if you're not seeing the fruits of your potential value in the marketplace why not talk to Linda? Call +44(0)7879 628 367

Are YOU worthy?

Are YOU worthy?

Have you noticed that there are some people who, time after time, get within a hair’s breadth of what they really, really want only to have it slip through their fingers as they ‘come up to the finishing line’? And have you ever wondered why? It can affect all aspects of life, too:  Business, relationships, [...]

Games People Play

Games People Play

Do you remember as a kid being told to “play nicely, now…”? Yet what does ‘play nicely’ mean ? Emotion is important and underpins all of our important decisions – without drama our lives would be pretty dull. It’s when we get carried away by it that things can get out of hand. Dr Eric [...]

Why do we buy national NEWS papers in the 21st century?

60% of Brits (36 million people) read a national newspaper (source TGI). Why? Is it influenced by our upbringing? Do we ‘copy the boss’? Is our choice of newspaper a statement of how we see ourselves? How we want to be seen? Are we looking for facts, gossip or opinion? I somehow doubt that coverage [...]

Going up to the heights or down to the depths?

Going up to the heights or down to the depths?

The ‘Boss’ took a swipe at me about her coming up with an elevator pitch in a comment on a post a while ago and it set me thinking… Image via Wikipedia Firstly, why is it an ‘elevator pitch’ in the first place? Is it because the term reached our shores at the same time [...]

If I said Mind Your Own Business would you think I was rude?

I was thinking that Emily raised an extremely valid point in her post: Building your personal brand, planning for PR success when she said that PR was likely to be part of a wider sales and marketing plan. And of course she’s right yet to be honest: How many of us actually have what could [...]

In Her Shoes

In her shoes: My descent in entrepreneurial hell

In her shoes is a series  of anonymous posts from women in business, sharing their experience. In your comments you are asked to answer the question – What would you do in her shoes? My story began 9 months ago; it is a story of self-realisation, friendship, love and betrayal. After 11 years at home [...]

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