Top tips for landing page design
If you’re running AdWords advertising, you need landing pages. Don’t send visitors to your homepage! Ideally you should have one landing page set up for each product or service you are selling via AdWords. In addition, it’s a good idea to split test landing pages to see which performs best. A great tool that can [...]
The Google Content Network for Beginners
The Content Network is a form of advertising that you will have seen on numerous websites throughout the web. Website owners make money from the adverts as Google passes them a percentage of the fees they collect. It’s therefore in the website owners interest to place the ads in a noticeable position, where the ads [...]
Guestblog: How I started my business
It all began in October 2006 when my children were aged 13 and 4. I was teaching IT and Business Studies in a secondary school, hating the paperwork but loving the student interaction, hating the lack of freedom but loving the ability to shape young people’s lives. I had accepted a part-time position, teaching just [...]
All that jazz – All in A Day
If I sat down and really thought about what I could achieve in a single day, I might be able to come up with some interesting challenges that I think might be possible…. but record a whole album? Well that would probably not be one of them, even if I had the requisite talents. But [...]
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