Dyslexia, an age old problem
AA Gill wrote an interesting article in last week’s Sunday Times magazine which really resonated with me. And being dyslexic I thought long and hard about whether I could write about it. So what is Dyslexia? The word Dyslexic is based on two Greek words, ‘Dys’ meaning ‘difficulty’ and ‘lexic’ meaning ‘with words’. Dyslexia is [...]
Language and its use
I am not the youngest person in the world nor am I the eldest but I am really fed up with bad manners, poor telephone etiquette and bad speech. I would have thought with over half the planet (or so it seems) running around with a mobile either stuck to the side of their heads [...]
BizWriting Tipz from Suze #2 : how to write audio tracks for business promotion
A well-written track can work wonders to liven up anything from product assembly instructions on CD to the home page of your website. The trouble is, not all spoken audio tracks are well written. Often we think if we pay for a good voice-over artiste to record the words, by some miracle he or she [...]
Challenging stereotypes
I recently had an interesting meeting with a high profile entrepreneur/investor who was looking to forge a partnership. Half way through our conversation, she stopped me and said, “Make no mistake about it, we’re not interested in average one man band/selling from home type businesses, we’re interested in businesses who are really going to make [...]
In her shoes: My descent in entrepreneurial hell
In her shoes is a series of anonymous posts from women in business, sharing their experience. In your comments you are asked to answer the question – What would you do in her shoes? My story began 9 months ago; it is a story of self-realisation, friendship, love and betrayal. After 11 years at home [...]
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