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Posted by BOTB Editor on July 15, 2010 · View Comments
If you’re running AdWords advertising, you need landing pages. Don’t send visitors to your homepage! Ideally you should have one landing page set up for each product or service you are selling via AdWords. In addition, it’s a good idea to split test landing pages to see which performs best. A great tool that can [...]
Filed under Claire Jarrett, Latest:, Popular Posts:, Website promotion · Tagged with Advertising, AdWords, Google, Google Analytics, Landing page, Search Engines, Searching, Website
Posted by BOTB Editor on June 23, 2010 · View Comments
Facebook adverts are deceptive as they appear easy to set up, but actually they can soon suck your budget dry or the ads may even just stop showing. So this is a quick guide to getting started with Facebook Ads. To get started with Facebook ads, it’s important to spend time setting up a landing [...]