Perfect Pitch – How to Write Sales Letters that Get Results
Imagine 1,000 sales people walking into homes and offices to sell your product or service. That’s the power of direct mailing. However, potential customers don’t scrunch up sales people and throw them in the bin – or at least most of them don’t. That’s why you have to get it right – the words on [...]
Mail Merge Wizard
When I first started to use Mail Merge I used what was called the Mail Merge Helper within Microsoft Word. It looked easy, 1, 2 ,3 but in reality you did step 1 then step 2, back to step 1 and then on to step3. When the Mail Merge Wizard came out I was sceptical, [...]
All that jazz – All in A Day
If I sat down and really thought about what I could achieve in a single day, I might be able to come up with some interesting challenges that I think might be possible…. but record a whole album? Well that would probably not be one of them, even if I had the requisite talents. But [...]
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