Why you need to put your money on mobile
As I looked around our living room in a quiet moment during the recent festive season at friends of all ages, despite our being in crusty old Britain I noticed a big difference. Fewer sweet treats? Rationed mince pies? Half-portions of eggnog? Mineral water instead of beer or wine? No, they were all still guzzling [...]
A day in the life of a pharma marketer
One of the things about Marketing and Consulting in science and the Pharma/Biotech world is that you get to spend a LOT of time at scientific congresses as I did in DC the other week. It also means early to rise, late to sleep and a lot of blisters in between. You need a lot [...]
All that jazz – All in A Day
If I sat down and really thought about what I could achieve in a single day, I might be able to come up with some interesting challenges that I think might be possible…. but record a whole album? Well that would probably not be one of them, even if I had the requisite talents. But [...]
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