Give me a good reason and I’ll buy it from you
So many business owners, even those working to a very tight budget, waste time, effort and money by failing to make sure they are marketing to the right people, using the best method and communicating a message that will get the response they want. The solution is to think carefully about every piece of marketing [...]
Facing the Music
‘Now the choice protocol has flipped. People browse YouTube and ITunes for the output of unknowns. Unknowns merely need access to a computer and some home recorded product. Friends sign up to your output on Facebook or MySpace, Twitter etc, their friends hear it and like it, and once you reach the magical word of mouth tipping point, you start to sell.’
A letter to social media marketers
Dear you Social Media Marketing Manners I’m just writing you a short note as I know you are a regular reader here and that you too will have read some of the great blogs about Social Media Marketing and how to promote your website which are all about raising your online profile. I know that [...]
Why women make better social networkers than men
I’m not usually into the whole gender difference/‘Men are from mars, women are from Venus’ thing but having recently been buried in a world of social media stats, the thought that we women make better social networkers than men has crossed my mind. No, I’m not making this up. Where ever I look, I find [...]
The gogglebox becomes the google box – will you be watching?
The media land-grab moves up a gear as Google anounces plans to make searchable online content available on your TV
All that jazz – All in A Day
If I sat down and really thought about what I could achieve in a single day, I might be able to come up with some interesting challenges that I think might be possible…. but record a whole album? Well that would probably not be one of them, even if I had the requisite talents. But [...]
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